Puma has designed bespoke national kits and football boots in an exciting collaboration with Liberty London. The home kits of Italy, Iceland, Austria, and Switzerland will all feature the luxury brand's

quintessential floral design incorporated into the shirts in unique ways.

Founded in 1875, Liberty began as a department store selling luxurious fabrics and prints from across the world. In the years since, they've become known for their own designs, including collaborations with Vivienne Westwood, Yves Saint Laurent, Fred Perry and more.

In addition to the national team kits, Puma has worked with Liberty to create a special edition of the FUTURE 1.4 and ULTRA ULTIMATE football boots. They are designed to have women-specific fits with customised logos with fresh colourways. The collection will also include the ULTRA GRIP 1 HYBRID LIBERTY goalkeeper gloves, which will be worn by keepers during the tournament.

Marco Mueller, the senior head of the product of team for sports apparel, said that making products specifically tailored for women's bodies was at the centre of the process: "Along with the custom kits, all PUMA athletes will wear special edition FUTURE and ULTRA LIBERTY football boots in women's specific fits. This will also mark the first FUTURE women's specific fit, with this summer's tournament being the perfect place to debut."

The national kits, football boots, and goalkeeper gloves from the PUMA X Liberty collaboration will be available to buy from PUMA on June 13.

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